healthcaretechoutlook

SnapMD: Launching Next-Generation Telehealth Care Programs

 Dave Skibinski, Co-Founder, President & CEO
In today’s competitive healthcare industry, telemedicine is not a luxury, but a necessity. The challenges within the system have been all too real for decades. The good news is that the industry has finally begun to deploy the technologies that can drive the efficiencies, extend care and advance operational changes that are sorely needed. Offering providers one key element of the greater solution in the perpetual quest to improve the healthcare system is Los Angeles, CA based software company, SnapMD.

SnapMD’s white-label Virtual Care Management (VCM) telemedicine platform features the provider’s branding and their own clinicians. This innovative solution serves as the foundation for a successful telehealth program, deploying a ‘virtual clinic’ that can mimic the traditional in-office workflow, allowing providers and their staff to continue their focus on patient wellness, without getting bogged down in the supporting technology.

SnapMD’s VCM platform can sup¬port a wide variety of telehealth services while maintaining compliance with government regulations. “Our customers can meet J-code requirements, as well as audit requirements from Medicare and other peers,” says Dave Skibinski, Co-Founder, President & CEO, Snap¬MD. The cloud framework of the VCM platform strictly adheres to HIPAA and HITECH regulations and security requirements, with data-centers that have geographical redundancy backup, advanced cooling designs, bulletproof mantraps used for entry authentication, as well as redundant isolated path power architecture delivering 2N power directly from the power company to the racks. The software itself features database level and end-to-end video and audio encryption.

The use of today’s telemedicine technologies allows for the management of huge volumes of digital patient data generated through disparate means, making it available to necessary parties and yielding seamless data integration.
George Tierney, Co-Founder, COO & SVP of Product Development
"We focus on integration with external data warehouses, Emergency Medical Responses (EMRs), Electronic Health Records (EHRs), and Health Information Exchanges (HIEs) at the customer level,” explains George Tierney, COO and SVP of Product Development at SnapMD. “Our API and SDK libraries can be utilized for various data-interoperability needs and are made available to our customers free of charge.”

SnapMD currently has 25 different use-cases operating on their VCM platform. For example, the VCM solution is being used as a chronic care management tool, allowing providers to actively manage adolescents with Type- 1 diabetes within the timeframe that is ideal for monitoring each individual patient’s condition—be it weekly, monthly, or quarterly basis—instead of being driven by how often the patient is able to attend an in-office consultation. In another business model, Tierney notes, “Using our VCM platform, our clients have deployed clinics in rural areas, allowing patients to visit a small local retail pharmacy and participate in a virtual consultation with a clinician located at a remote site and pickup their prescription at the same site before they leave.”

The premise for advanced telemedicine systems like SnapMD’s platform as a critical component of the overall solution to improving access and delivery methods of care is not only being acknowledged by the healthcare community at-large, but is also being accepted as a necessity of the overall healthcare IT ecosystem. Skibinski attributes SnapMD’s success to their emphasis on user experience, necessary workflows, and the tools and data-analytics that surround the video and audio communication. “We’ve been developing our product from day-one with an eye beyond the basic video/audio/text visit. SnapMD has been, and continues to build a virtual medical center, not just a basic video telemedicine/conferencing tool,” says Skibinski.